Customer Feedback Sentiment Analysis and Archiving Automation Workflow

This workflow implements the automatic collection and sentiment analysis of customer feedback, ensuring that data processing is efficient and accurate. After customers submit feedback through a customized form, the system automatically utilizes AI technology for sentiment classification and integrates the analysis results with the original data, ultimately storing it in Google Sheets. This process not only enhances the response speed of the customer service team but also helps product managers and market researchers quickly gain insights into customer satisfaction and needs, facilitating improved business decision-making and service quality.

Workflow Diagram
Customer Feedback Sentiment Analysis and Archiving Automation Workflow Workflow diagram

Workflow Name

Customer Feedback Sentiment Analysis and Archiving Automation Workflow

Key Features and Highlights

This workflow automates the entire process of customer feedback collection, sentiment classification, and data archiving. It captures customer opinions via a customized feedback form, leverages OpenAI’s powerful natural language processing capabilities to perform sentiment analysis on the feedback content, and finally integrates the results with the original feedback data before automatically appending them to Google Sheets for convenient subsequent data aggregation and analysis.

Core Problems Addressed

  • Automates the collection and processing of customer feedback, eliminating tedious and error-prone manual data entry.
  • Utilizes AI-driven sentiment analysis to quickly gain insights into customer satisfaction and potential issues, enhancing response efficiency.
  • Centralizes data archiving to enable teams to swiftly review and track customer feedback.

Application Scenarios

  • Customer service departments collecting and analyzing customer satisfaction feedback.
  • Product teams obtaining authentic user reviews and improvement suggestions.
  • Market research involving automatic classification and statistical analysis of large volumes of textual feedback.
  • Any business scenario requiring intelligent classification and structured organization of customer opinions.

Main Workflow Steps

  1. Customers submit feedback through a customized online form (including name, feedback category, feedback content, and contact information).
  2. The workflow is triggered to automatically call the OpenAI API for sentiment classification of the feedback content.
  3. The original feedback data is merged with the AI analysis results.
  4. The consolidated data is automatically appended to a designated Google Sheets spreadsheet, creating structured records.

Involved Systems or Services

  • n8n Form Trigger (FormTrigger): Collects customer feedback.
  • OpenAI Service: Performs sentiment analysis and text classification.
  • Google Sheets: Stores and manages customer feedback data.

Target Users and Value Proposition

  • Customer service teams aiming to automate feedback processing and improve response speed.
  • Product managers and market researchers needing rapid insights into customer sentiment and demands.
  • Small and medium-sized enterprises or startups seeking cost-effective automation tools to enhance customer satisfaction management efficiency.
  • Data analysts and operations personnel leveraging structured data to support decision-making.

This workflow empowers businesses to intelligently capture and analyze the voice of the customer through a streamlined and efficient automation process, thereby improving service quality and customer experience.