Create Mailchimp Contacts Based on Squarespace Subscriptions
This workflow enables the automatic synchronization of subscription data from Squarespace websites with Mailchimp audience lists, addressing the cumbersome and error-prone issues of manual imports. It supports on-demand manual triggers or scheduled automatic runs, ensuring real-time updates of contact data. It is suitable for website operators, marketing teams, and small businesses, significantly simplifying the management process of subscription users and enhancing the efficiency and accuracy of email marketing.

Workflow Name
Create Mailchimp Contacts Based on Squarespace Subscriptions
Key Features and Highlights
This workflow automatically retrieves newsletter subscription data from a Squarespace website and bulk-syncs subscriber information to a specified Mailchimp audience list, enabling efficient and seamless integration between the two platforms. It supports on-demand manual triggering or scheduled automatic execution, significantly enhancing the automation level of marketing data management and overcoming the limitation that Squarespace forms can only connect to blank Mailchimp audiences.
Core Problems Addressed
- Resolves the issue where Squarespace newsletter subscription forms cannot directly add contacts to an existing Mailchimp audience.
- Eliminates the cumbersome and error-prone process of manually importing subscription data.
- Enables real-time or scheduled synchronization to ensure Mailchimp contact lists remain up-to-date and complete.
Use Cases
- Website operators who want to automatically import Squarespace-collected subscribers into Mailchimp for subsequent email marketing campaigns.
- Marketing teams that need to regularly update email audiences to improve promotional efficiency.
- Small businesses or content creators seeking to simplify subscriber management and reduce manual operations.
Main Workflow Steps
- Trigger mechanism: Supports manual triggering via a “Test Workflow” button or scheduled execution through a timer trigger.
- Reads Squarespace newsletter subscription data from Google Sheets (using a predefined spreadsheet template including fields such as submission time, email, and name).
- Iterates through subscriber information one by one using a batch processing node.
- Adds each subscriber as a new contact to the specified Mailchimp audience, including merge fields like subscription timestamp and name.
- Automatically handles errors to ensure stable workflow execution.
Involved Systems or Services
- Squarespace (subscription form data is transferred via Google Sheets)
- Google Sheets (stores and reads subscriber data)
- Mailchimp (contact addition and email marketing management)
- n8n Automation Platform (workflow orchestration and execution)
Target Users and Value
- Website administrators and content publishers looking to automate subscriber data synchronization to save time and effort.
- Marketing professionals needing to quickly and accurately build email audiences to enhance campaign effectiveness.
- Small and medium-sized enterprises and entrepreneurs leveraging automation tools to optimize customer relationship management processes.
- Technically inclined users interested in workflow automation to rapidly build and customize email subscription management solutions.
This workflow provides a streamlined and efficient connection between Squarespace and Mailchimp, removing integration barriers and enabling automatic synchronization and management of user subscription data. It helps businesses and teams improve the automation and precision of their email marketing efforts.